Following a major distribution partnership with Hurley Australasia, Conquest Sports faced the urgent challenge of scaling their warehouse operations to manage a dramatic increase in SKUs. With just 3 months to prepare and no room to expand physically, they turned to Absolute Storage Systems for a high-density solution that could deliver speed, precision, and efficiency—without adding warehouse space.
Challenges:
- Required rapid scaling due to new partnership with Hurley Australasia
- SKU count to grow from 100,000 to 250,000 units
- Operating within a fully utilized 350m² warehouse
- Needed to avoid opening a satellite warehouse
- Existing setup used a wooden pick structure—low density and high inefficiency
- Pick accuracy, speed, and organization were critical
- Compressed implementation timeline of 3 months
Solution Delivered:
Absolute Storage Systems, in collaboration with Market Knowledge (exclusive Storeganizer distributor in Australia), proposed Storeganizer, a vertical textile-based racking system designed for high SKU density in small spaces.
Despite initial hesitation, Conquest’s Logistics Manager Peter Moulder was reassured after discussions with an existing Storeganizer user—Asics in Sydney, who had successfully implemented the system and reported improvements in density, efficiency, and pick path optimization.
Final implementation included:
- 73 back-to-back Storeganizer bays
- A total of 4,710 pick locations (vs. 144 previously)
- Installed within the same 350m² space
- Avoided the cost of expanding to 1000m²
- Pocket sizes: M, L, XL, XXL, XXXL, tailored to item dimensions
Key Features:
- Designed for 250,000 SKUs with efficient organization
- Modular configuration for future expansion
| Pocket Size | No. of Bays | Locations per Bay | Dimensions (W×D×H) |
|---|---|---|---|
| M | 6 | 160 | 320 × 320 × 240 mm |
| L | 4 | 84 | 370 × 500 × 280 mm |
| XL | 13 | 54 | 520 × 500 × 330 mm |
| XXL | 38 | 60 | 370 × 500 × 500 mm |
| XXXL | 12 | 36 | 520 × 500 × 500 mm |
- Ergonomic layout for pickers
- Easy visual identification of products
- Seamless compatibility with existing racking
- 10–12 month return on investment
Result:
The Storeganizer system provided a scalable, cost-effective, and ergonomic solution, enabling Conquest Sports to meet Hurley’s SKU demands without adding warehouse space.
The team now enjoys:
- Enhanced pick speed and path optimization
- Increased storage density by over 30x
- Improved space utilization
- Reduction in mis-picks and stock confusion
- Future-proofing for continued product growth
“It completely re-imagined the small space that I was operating in, maximized all available floor space and allowed me to manage the Hurley growth opportunity without having to source a new satellite warehouse.”
— Peter Moulder, Logistics Manager, Conquest Sports
Before & After Snapshot:
| Before Storeganizer | After Storeganizer |
|---|---|
| 100,000 SKU in wooden racks | 250,000 SKU in high-density bays |
| 350m² nearing capacity | Same footprint, fully optimized |
| 144 pick locations | 4,710 ergonomic pick locations |
